Google’s Disavow Process and Penguin Recovery

Arnie Kuenn, of Vertical Measures, was kind enough to invite me to participate in a recent panel discussion on Google’s Disavow Process and Penguin Recovery. Bill Hartzer, Jim Boykin and Jody Resnick participated, as well, and we had a great discussion. Some interesting examples of successes and failures were shared, along with some good advice on how to best handle the recovery process.

Making use of Goggle’s Hangouts On Air, Arnie put it up on YouTube, so you can hear what the four of us had to say about it. It’s a short one, only about half an hour, but well worth checking out if you deal with recovery on a client’s behalf.

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New Digs, Fresh Paint and Renewed Focus

Come on in, and welcome!

This new site is the result of my decision to split off all SEO-related functions from Top Shelf Copy. Top Shelf will remain the content strategy and copywriting division of Doc Sheldon’s Clinic, but Intrinsic Value SEO will now focus on our SEO offerings, such as:

  • Website development
  • Site Audit
  • Keyword research
  • SEO Consulting
  • Conversion optimization
  • Reputation management
  • Paid advertising

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